G-SHOCK x Burton Collab. Base Model GGB100
Burton is a manufacturer of snowboards that is headquartered in Vermont, U.S.A. The company was established in 1977, and in the 43 years since then it has become the largest snowboard brand in the world. Burton's snowboarder team includes Shaun White, winner of the men's half-pipe gold medals at the 2006 Turin, 2010 Vancouver and 2018 PyeongChang Winter Olympics.
This new model is the result of collaboration with the world popular snowboard brand BURTON. It is designed and engineered for use in the extreme natural environments encountered while back country boarding, and based on the shock resistant, dust resistant, and mud resistant MUDMASTER GGB100, which uses carbon materials to create a new tough and rugged structure. The band design recalls the look of a snow-covered mountain, while the snow-like pastel coloring of the face and case creates a striking look. The band ring and package sport the BURTON logo, identifying this watch as a special collaboration model. For snowboarding and just about any other activity that takes you into the great outdoors, this collaboration timepiece incorporates BURTON styling with G-SHOCK's global reputation for unmatched toughness into an attractive, highly functional timepiece.